Most people with tinnitus focus on one thing: making the ringing stop. But what if the goal isn’t to silence it - but to stop caring about it? That’s the core idea behind tinnitus retraining therapy (TRT), a treatment developed in the early 1990s by Dr. Pawel Jastreboff. Unlike hearing aids or masking devices that try to cover up the sound, TRT works with your brain to change how it reacts to tinnitus. The result? You still hear it, but it no longer bothers you.
Why Tinnitus Hurts - Even When It’s Not Loud
Tinnitus isn’t just a noise. It’s a signal your brain has learned to treat like a threat. When you first notice ringing in your ears, your brain flags it as something dangerous - maybe a sign of damage, disease, or impending hearing loss. This triggers stress responses: increased heart rate, muscle tension, anxiety. Over time, this becomes a loop. The louder or more constant the tinnitus, the more your brain pays attention. And the more attention it gets, the more distress it causes. This isn’t just in your head - it’s in your brain’s wiring. Brain scans from 2018 and 2020 show that people with troubling tinnitus have stronger connections between the auditory cortex (where sound is processed) and the amygdala (where fear and emotion are handled). Your brain has literally trained itself to react to tinnitus like a smoke alarm going off 24/7. TRT doesn’t turn off the alarm. It teaches your brain it’s just a faulty appliance - harmless, and not worth your attention.The Two Pillars of TRT: Counseling and Sound Therapy
TRT isn’t one thing. It’s two tightly linked parts: counseling and sound therapy. Neither works well without the other. Counseling is where the real change begins. In 12 to 15 sessions over the first few months, you’ll learn how tinnitus actually works - not as a disease, but as a side effect of how your auditory system functions. You’ll see diagrams of the cochlea, hear about how hair cells send signals to the brain, and understand why the brain sometimes amplifies background noise into a persistent sound. The goal? To remove the fear. When you realize tinnitus isn’t a sign of brain damage or hearing loss, your brain stops treating it like an emergency. This isn’t just talking. It’s retraining. Think of it like learning that the hum of your fridge isn’t dangerous. At first, you notice it. Then you start to ignore it. After a while, you don’t even realize it’s there. TRT does the same thing - but for tinnitus. Sound therapy is the second half. It uses low-level, continuous sound to reduce the contrast between your tinnitus and the quiet around you. This isn’t white noise blasting at full volume. It’s subtle - like the soft hiss of a fan, or gentle static from a sound generator worn in the ear. The sound is set just below the level of your tinnitus. Why? To lower the signal-to-noise ratio in your brain. When the background noise is slightly louder than your tinnitus, your auditory system stops amplifying it. Over time, this reduces the brain’s hyper-responsiveness. You’ll wear these devices for 6 to 8 hours a day - during work, reading, walking. It’s not meant to distract you. It’s meant to retrain you.Who Is TRT For? Four Patient Groups
TRT isn’t one-size-fits-all. It’s tailored to four types of tinnitus patients:- Group 1: Normal hearing, tinnitus present - uses sound generators only.
- Group 2: Hearing loss, but tinnitus isn’t noticeable in quiet - uses hearing aids only.
- Group 3: Hearing loss + tinnitus - uses both hearing aids and sound generators.
- Group 4: Tinnitus with sound sensitivity (hyperacusis or misophonia) - needs modified sound therapy and extra counseling.
How Long Does It Take? And What Does Success Look Like?
TRT isn’t quick. It takes 12 to 24 months. Most people start noticing changes around month 6. By month 12, many report being aware of tinnitus only 5 to 15% of the day - down from 80% or more before treatment. Success doesn’t mean the ringing disappears. It means you wake up, go to work, and don’t think about it. You can sleep through the night. You don’t check your ears every time you hear a sound. You stop asking, “Is it louder today?” A 2019 study published in JAMA Otolaryngology showed TRT users improved their Tinnitus Functional Index scores by an average of 13.2 points more than those receiving standard care. That’s not just a number - it’s the difference between avoiding social events and attending them without anxiety.Why TRT Works - The Science Behind Habituation
Your brain filters out millions of sensory inputs every second. The feel of your socks. The buzz of the fridge. The distant hum of traffic. You don’t notice them because your brain learned they’re irrelevant. TRT uses that same process. It’s called habituation - a natural neurological function. Sound therapy reduces the tinnitus signal’s intensity. Counseling removes the emotional charge. Together, they let your brain do what it’s designed to do: ignore what doesn’t matter. Studies using brain imaging confirm this. After 12 months of TRT, patients show reduced activity in the amygdala and anterior cingulate cortex - the same areas that light up when you’re stressed or afraid. The tinnitus signal is still there. But the fear response? Gone.Cost, Accessibility, and Real-World Challenges
TRT isn’t cheap. In the U.S., it typically costs $2,500 to $4,000 - including counseling sessions and sound generators. Devices alone range from $500 to $1,200. Insurance rarely covers it. There’s also a shortage of certified providers. As of 2023, only about 500 audiologists in the U.S. are officially certified in TRT. The Jastreboff Foundation offers training, but it’s intensive: 40 hours of coursework plus supervised clinical practice. Many clinics offer “TRT-like” services, but without the full protocol, outcomes drop sharply. Dropout rates are high. About 30-40% of patients quit before completing the 12-month program. Why? The daily sound therapy feels tedious. The counseling sessions require emotional honesty. Some people expect quick fixes - and walk away when progress is slow. But those who stick with it? They rarely regret it. A 2021 Reddit survey of 347 TRT users found 62% reported moderate to significant improvement. One user wrote: “I used to cry when I heard my own heartbeat. Now I sleep through the night. The ringing is still there. But I don’t care anymore.”
TRT vs. Other Treatments
The American Tinnitus Association recognizes only two evidence-based treatments for chronic tinnitus: TRT and Cognitive Behavioral Therapy (CBT). CBT helps you change your thoughts about tinnitus. TRT changes your brain’s physical response to it. Some people combine both. Others choose one. CBT is easier to access - many therapists offer it. TRT requires specialized training. But if you’ve tried CBT and still feel overwhelmed by tinnitus, TRT offers a deeper, physiological reset. The American Academy of Otolaryngology lists TRT as a Level A recommendation - the highest level of evidence. That means it’s not just popular. It’s proven.What’s New in TRT?
In 2021, the Jastreboff Foundation launched a telehealth certification program. More providers are now offering remote counseling and digital sound therapy apps. A 2023 clinical trial (NCT04567891) tested TRT combined with transcranial magnetic stimulation (TMS). Results showed 92% of patients improved within 6 months - higher than TRT alone. These advances are promising. But the core hasn’t changed. TRT still works because it respects how the brain learns - and unlearns.Is TRT Right for You?
TRT works best if:- You’ve had tinnitus for more than 6 months.
- You’re tired of masking it or fighting it.
- You’re willing to commit 6-8 hours a day to sound therapy.
- You can attend monthly counseling sessions for 12-24 months.
- You’re open to understanding the science - not just seeking a quick fix.
Can TRT completely eliminate tinnitus?
No. TRT doesn’t remove the sound. Its goal is to eliminate the emotional and physiological reaction to it. Most people still hear their tinnitus, but they stop noticing it in daily life. Successful patients report being aware of it only 5-15% of waking hours, compared to 80-100% before treatment.
How long does TRT take to work?
Most people start noticing changes after 6 months. Full habituation typically takes 12 to 24 months. Consistency is key - skipping sound therapy or counseling sessions slows progress significantly.
Is TRT covered by insurance?
Rarely. In the U.S., most insurance plans don’t cover TRT counseling or sound generators. Out-of-pocket costs range from $2,500 to $4,000. Some clinics offer payment plans. Telehealth options may reduce costs slightly.
What’s the difference between TRT and CBT for tinnitus?
CBT changes how you think about tinnitus - helping you manage anxiety and negative thoughts. TRT changes how your brain processes the sound physically, using sound therapy and neurophysiological counseling to rewire automatic reactions. CBT is easier to access; TRT is more structured and requires specialized training.
Do I need hearing aids for TRT?
Only if you have hearing loss. If you have normal hearing, you’ll use sound generators alone. If you have hearing loss and tinnitus, you’ll use both hearing aids and sound generators. The goal is to restore natural sound input to your brain, which helps reduce tinnitus amplification.
Are there side effects to TRT?
TRT has no known medical side effects. Some people find the sound generators annoying at first. Others feel emotionally drained during counseling. These are temporary and usually fade as habituation progresses. The biggest challenge is sticking with it - not physical harm.
Can I do TRT on my own using apps or online videos?
Not effectively. While apps can provide sound therapy, the counseling component - which makes up 60-70% of TRT’s success - requires trained professionals who understand the neurophysiological model. DIY approaches lack the personalized adjustments and emotional support needed to rewire deep-seated reactions.
How do I find a certified TRT provider?
The Jastreboff Foundation maintains a registry of certified practitioners. Many are affiliated with university audiology clinics or specialized hearing centers. Ask your audiologist if they’re certified, or visit the foundation’s website for a current list. Be cautious of providers offering “TRT-like” services without formal certification - outcomes drop significantly without the full protocol.